In 2008, Jamieson Laboratories unveiled 360 Pure — the company’s commitment to product quality, safety and purity. This revolutionary procedure embodies the most comprehensive quality-assurance program in Canada’s nutritional-supplements industry and supports Jamieson’s leadership as a leading vitamin company. Jamieson’s 360 Pure promise shows its commitment to excellence by exceeding industry standards to ensure that products are the safest, purest and most effective on the market.

Jamieson conducts frequent impurity tests and upholds exacting production standards at its state-of-the-art facility, protecting the purity and potency of every formulation. The 360 Pure promise includes hundreds of protocols. Not only is Jamieson cautious about the steps taken internally but these standards are also extended to all suppliers and partners.

PROMISE 1: Ingredients of the highest quality.

Jamieson’s very thorough selection process ensures that only the finest ingredients from high-quality resources are used in every product. The ingredients themselves are chosen based on their contents, as well as where and how they are grown, harvested and processed. This is one of the reasons why Jamieson’s quest for ingredients can take them around the world.

PROMISE 2: Complete product purity.

The ingredients used by Jamieson are traced, checked and scrutinized through a rigorous chain of custody. Checks for impurities are done before confirming ingredients for use and each ingredient has a detailed documentation process that is followed through its entire life. All ingredients can be traced back to the date and batch where they originated long after a Jamieson product reaches the store shelf.

PROMISE 3: Consistent, active potency.

It’s a fact that exposure to heat and water during the manufacturing process can affect a product’s effectiveness. Jamieson safeguards product potency by using effective extraction and tabletting procedures, all of which prevent dilution and contamination.

PROMISE 4: Smart manufacturing.

Jamieson’s manufacturing process is designed in an ingenious way to prevent cross-contamination. All manufacturing equipment goes through a rigorous cleaning procedure and undergoes routine strategic tests to ensure accuracy. Jamieson’s small, sensibly controlled manufacturing batches ensure that valued customers are always presented with the freshest and highest potency products any day of the week.

360 Pure sets Jamieson apart — and is a symbol of safe, pure and effective products you can trust.